The mission of the marketing & sales department is to create brand leaders. Brand management is at the heart of all our marketing activities. At Remington we strongly believe that:
Powerful brands provide us a platform to build relationships with our customers on an individual basis
Powerful brands provide us significant competitive differentiation
Powerful brands can cross the national borders and markets
The marketing & sales teams work with the philosophy of creating scientific awareness and providing services to enhance health care. Due to their combined forces and determination, they have successfully rolled out leading medicine brands in ophthalmology and other therapeutic categories. The field force and the distributors have developed strong channels for medicines availability all over the country.
At Remington, marketing & sales department frequently undertakes extensive market research exercises in order to adapt our strategies and products to meet customer’s expectations.
Nationally, Remington is successfully competing with mega multinational and national organizations in all fields especially in the quality of the product and marketing activities.
The availability of Remington’s products is ensured all over the country. The distribution of medicines is carried out through a network of 76 distributors.